“This book is not your typical business book, which is probably why it stopped me in my tracks. RISK FORWARD is a mosaic that will change the way you view your life forever.
—Roberta Matuson, FORBES.com

RISK FORWARD offers sage advice—and brisk inspiration—for anyone contemplating the daunting prospect of a new project or change of direction. This compact volume is an “experience” and presents an array of practical thought-starters and accessible guidance that evokes the wit, the wisdom and the boundless energy of Victoria Labalme’s celebrated keynote performances.”
—Pamela Liebman, President & CEO, The Corcoran Group

risk forward is for anyone who is . . .

Hear Victoria talk about the book . . .

“Like the best businesses and leaders, RISK FORWARD breaks the mold. It’s an essential guide for anyone who wants to challenge the norm and go beyond what’s been done before. Victoria Labalme’s creative graphics, candid style, and ultra-motivating message make this book impossible to put down.”

—Ken Blanchard, coauthor of The New One Minute Manager® and Leading at a Higher Level

“Risk Forward is like The Little Prince of business development and personal discovery. I brought Victoria in to speak at one of our Omniwomen events. She had them laughing, listening, taking notes and taking action. Victoria and her book will inspire your team members to new heights, bringing out the best in themselves and in those around them.

—Karen van Bergen, Executive Vice President & Dean of Omnicom University

“If Picasso and Apple produced a book – this would be it!!!”

—Vince Poscente, Olympian & New York Times Bestselling Author

Whether you are just starting out, in the middle of your career, or a seasoned senior executive, RISK FORWARD has something for you. As I read each page I felt as if Victoria Labalme had been looking over my shoulder my entire career. She describes, in a compelling and direct way, how to deal with fear, doubts in your head, and the unknown. These are the things we face in our lives every day. The things they don’t teach in business schools. This book should be the official guidebook for your career. I will be giving it to my wife, both of my daughters as well as many of my friends and associates.”

—Geoff Cottrill, Co-Founder of Marvin Media, and former CMO at Converse and Coca-Cola

“This is the type of book you’ll want to have on your bookshelf or by your bedside, as it is filled with bright illustrations and visual prompts that really make you think and consider where you are on your journey. This is the type of book that you will want to refer to over and over again.

—Melissa Houston, Forbes.com

“How can a small book with such profound and audacious ideas have such a delightful spirit? Victoria Labalme’s RISK FORWARD is a gift. It shows us how to defy the noise and think in a new way. I love this book. We need this book.

—Frank Oz, Director, Performer

“…a singular achievement that prompts us to view the world and our place within it in a wholly new light… an insightful, witty and deeply moving mosaic.”
—Matt Fagerholm, RogerEbert.com


In this brief, easy-to-read, full color book “experience” Victoria shares a series of strategies that are reassuring and radically freeing. You’ll also learn:


Victoria is the founder of Risk Forward® and Rock the Room® as well as a full suite of products designed to help individuals and organizations uncover their original ideas and express them with the unexpected twist that distinguishes their work.

Victoria is available for keynotes, team workshops and VIP consulting.

more praise . . .

“I knew RISK FORWARD was terrific when I found myself, by page 10, taking notes and applying them to my own current creative chaos…and Victoria’s wisdom worked! RISK FORWARD is the indispensable guide for all of us when we freak out at the inception of a new project. Have you got a mini-shelf of go-to books? Add Victoria Labalme’s RISK FORWARD to it right now. I did.”

—Steven Pressfield, NY Times Bestselling Author of The War of Art

“An essential, practical manual that helps one meet any moment. 3x this week alone I have applied these principles with my team. RISK FORWARD is so efficient that it will remain on my desk and in my work bag always. My daughter is one and a half and I already want her to read it.”


—Journey Gunderson, Executive Director, National Comedy Center

RISK FORWARD now has an exalted place on my bookshelf – next to Anne Lamott’s ‘Bird By Bird’.”

—Alan Zweibel, original Saturday Night Live writer, Thurber Prize winning author
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